Customer Service Iniatives to Start Your Day

Lauren Krause
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A new year or even a new day provides employees with the opportunity to make a fresh start. Begin a quest for success by focusing on your client base to increase revenue and retain loyal customers. Improve customer relationships with positive attitudes and first impressions that encourage clients to spread the word and promote your business for you. Start your day with the best customer service strategies.

Enhance the client experience from the moment clients walk in the door. Customers expect and desire a positive shopping experience, so employees must keep a positive tone from the first interaction to the last. Pay close attention to tone and nonverbal messages when interacting with clients. Customers are intuitive and recognize when an employee is confident and happy. Positive responses and body language communicate that the company is reputable and the employees enjoy catering to the needs of each and every client.

Customer service strategies that include active listening also improve the customer experience. Train employees to listen to what the customers need, ask questions to investigate problems and provide solutions focused on the customer's desires. An employee who understands a client can make the sale much more easily and effectively. Successful customer service strategies include making a personal connection with clients. An employee who takes the time to ask about a customer's day, inquire about buying needs and produce a laugh or smile can improve customer relationships.

Customer service strategies extend beyond one-on-one interactions with potential buyers. Make a positive first impression to improve the buying experience by focusing on the company's image. For example, evaluate the effectiveness of your company's website and online platform. Is the website user-friendly? Does the website feature a positive visual impression of your company's mission and product base? Engage customers from the start with positive, informative and helpful interactions on social media and online to encourage them to interact with employees via phone calls or in person.

Successful customer service strategies also focus on the last impression. Employees focused on finalizing the sale successfully with a solid follow up to ensure customer satisfaction often produce loyal clients who return for more purchases. End each transaction with a thank you, follow up to ensure a client's satisfaction with the product or service and provide options for additional buying needs.

Customer service strategies focused on client loyalty are often the key to return business. Employees who show warmth, empathy and optimism are contagious and have the ability to positively influence customers on a daily basis. Create a warm customer service environment by focusing on hiring practices that demand teamwork, detail oriented-employees and a willingness to follow through with completion and evaluation with each and every transaction to create the most desirable shopping experience for customers.


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